Services
eCommerce website development in London
The right platform depends on your catalogue, your order volume and your team, and not on what an agency prefers to sell. We start there.
Choosing a platform is the decision that shapes everything else, including your running costs, your flexibility and who you can hire later. For most UK retailers, the sensible default is Shopify, as it takes care of hosting, security and checkout. WooCommerce suits businesses already on WordPress that want full control. Magento (Adobe Commerce) earns its complexity with large catalogues or complicated B2B pricing. Custom builds are for unusual business models that platforms can’t handle.
| Platform | Good fit | Think about |
|---|---|---|
| Shopify | Most retailers and brands wanting low maintenance | Transaction fees, app costs and checkout limits |
| WooCommerce | Content-led shops, WordPress users, full control | You look after hosting, updates and security |
| Magento / Adobe Commerce | Large catalogues, B2B pricing, multi-store setups | Higher development and hosting costs |
| Custom | Unusual pricing, marketplaces, configurators | Highest upfront cost, and you own everything |
What UK stores need to get right
Selling in the UK has specific requirements that a template won’t handle by itself. VAT must be shown correctly. The Consumer Contracts Regulations give online customers a right to cancel most orders within 14 days of delivery. Card payments are subject to Strong Customer Authentication. PCI DSS applies to anybody taking card payments, although using hosted payment fields reduces your exposure a great deal. Selling to the EU after Brexit raises customs questions, and goods to Northern Ireland have their own rules.
The boring parts decide the profit
Attractive product pages get all the attention, but margin often lives in the back office: stock sync across channels, integration with your warehouse and accounts, returns handling and how orders get to the courier. We plan those connections up front, because a store that creates manual work with every order gets less profitable as it grows. If you’re comparing the two most common options, read Shopify vs WooCommerce for UK businesses.
eCommerce services
Why retailers come to us
A slow store
Too many apps and heavy themes hurt mobile shoppers, where a large share of browsing happens.
Manual order handling
Staff copying orders into stock or accounting systems, with mistakes creeping in as volume grows.
Outgrowing the platform
B2B pricing, multiple warehouses or international selling need more than the current setup can do.
Checkout drop-off
Forced account creation, surprise delivery fees and awkward mobile forms lose sales at the last step.
What we deliver
Store builds
Conversion-focused stores on the right platform for you, tuned for mobile and speed.
Platform migrations
Moving products, customers, orders and SEO value without losing them.
Back-office integrations
Connecting to stock, warehouse, courier, accounting and marketplace systems.
B2B features
Trade pricing, quote requests, account ordering and credit terms.
Marketplace and channel sync
Selling on Amazon, eBay and Google Shopping from one set of stock.
Ongoing optimisation
Speed, conversion and search improvements after launch.
Where it fits
- Direct-to-consumer brands
- Wholesalers adding online trade ordering
- Retailers selling across several channels
- Stores moving from an ageing platform
Technology
- Shopify
- Shopify Plus
- WooCommerce
- Magento
- Adobe Commerce
- Laravel
- Stripe
- Klarna
- Klaviyo
Sectors we think about here
eCommerce questions
Which eCommerce platform should we choose?
How much does an eCommerce website cost?
Can you move our store without losing search rankings?
Related services
Further reading
Interested in eCommerce Development?
Outline what you need, and we will reply by email with questions or next steps.